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ICRA was founded in Medellín, Colombia in 2016 with the idea of being a company thatlead the development of robotics in Colombia, both in terms of research and application in the industry, generating high-value automated products. Our vision is to be able to lead Colombia and Latin America towards the 4.0 industry revolution through robotics, generate knowledge that allows us to be recognized at a regional level and train the minds that tomorrow will lead the future of the country.


Our experience in the automotive sector combined with the development of multiple projects of high scientific value (recognized by the government of Antioquia and other entities), demonstrates our great ability to develop robotic solutions for research, industry and independent projects. We have great strengths in the areas of robotics, electronics, information technology and artificial intelligence.

alexander serna medina, ceo



Mechatronics Engineer from the EIA University of Medellín, Colombia.


With experience in the automotive sector as a consultant for multimedia systems and ADAS (Advanced Driver Assistance Systems), he has also participated in MOOCs ranging from mobile robotics, computer vision and mission design and space operations.


Lifelong entrepreneur and eternal passionate about Colombia. He has been part of the development of a drone to detect and detonate antipersonnel mines and is a mentor of the only Colombian robotics team in FRC (FIRST Robotics Competition) and URC (University Rover Challenge).

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